March 2011
Hey, look at what we can do!
Apologies for our choice of title, boasting in such a toddler-like fashion, but it’s just the first thing that comes to mind when reviewing the work we did for the shared stand of Borealis, Borouge and NOVA Chemicals at K2010. We’re proud! This is after all thé major event in the plastics industry, where these three world players take up a significant amount of space, and a lot of what you see on that stand and in the communication before and after the event, was designed and/or made by us…
Or as the more grown-up and business-like people at B·U·T would phrase it: this case is a great example of the event support we can offer across various media. Because everything is realized entirely by our in-house team members, we can assure consistency and short delivery times. Enough for the sales talk, time to let the visuals do the talking…
The Borealis, Borouge and NOVA Chemicals stand at K2010.
A touch screen that allows visitors to browse the various packaging solutions.
A good view of the main “Creating new horizons” visual. Other B·U·T-designs are the three information panels in the back, oh… and small but useful: the badges!
The Water for the World corner with our background design and an animation that plays across three screens.
The mini-website: join-us-at-k2010.com
A detail of the touch screen application to learn about various types of plastic packaging.
A screen that shows where at K2010 products containing Borealis, Borouge and NOVA Chemicals plastics are on display.